This extra cash helped Miller purchase his first rolls of 16 mm movie film, to start his motion picture career.During this time, he evolved from ski bum, to ski instructor, to ski filmmaker.Hemingway was a part-time resident over the next twenty years, eventually relocating to Ketchum ("Papa" and his fourth wife are buried in the Ketchum Cemetery).The Hemingway Memorial, dedicated in 1966, is just off Trail Creek Road, about a mile northeast of the Sun Valley Lodge.In 1971, Apollo 15 astronaut Jim Irwin, when stepping upon the surface of the Moon's Hadley–Apennine, the avid skier exclaimed that it was like Sun Valley.Among those associated with Sun Valley are Arnold Schwarzenegger, Mark Zuckerberg, Mats Wilander, Warren Buffett, Walter Annenberg, Adam West, Tom Hanks, Oprah Winfrey, Steve Miller, Demi Moore, Peter Cetera, Clint Eastwood, Bruce Willis, Ashton Kutcher, Richard Dreyfuss, Jamie Lee Curtis, Steve Wynn, Justin Timberlake, Mohamed al-Fayed, Barbara Kent, Bill Gates, and Tony Robbins During World War II, the resort was closed in 1942 and converted to a convalescent hospital for the U. Navy (Pacific Theater), which was operational in July 1943.A new singles group has just started targeting the above mentioned demographics for social connections.
The term "Sun Valley" is used more generally to speak of the region surrounding the city, including the neighboring city of Ketchum and the Wood River Valley area winding south to Hailey and Bellevue. Pioneering publicist Steve Hannigan, who had successfully promoted Miami Beach, Florida, was hired and named the resort "Sun Valley" and developed the tag line: “Winter sports under a summer sun.
Sun Valley was featured (and promoted) in the 1941 movie Sun Valley Serenade, starring Sonja Henie, John Payne, Milton Berle, and bandleader Glenn Miller. Sun Valley transfer local and future gold medalist Gretchen Fraser was the skiing stand-in for Henie.
In February 1958, the cast of "I Love Lucy" filmed an episode of their follow-up series of hour-long specials, known in syndication as "The Lucy-Desi Comedy Hour", at Bald Mountain.
Hannigan wanted swimming pools at the resort, "so people won't think skiing is too cold." Both the Lodge and the Inn have heated outdoor swimming pools, circular in shape. The chairlift went on to replace primitive rope tow and other adaptations seen at ski areas at the time.
Hannigan had the pools designed this way, unique at the time, in the hope they would be widely photographed, providing free publicity, and it worked. Author Ernest Hemingway completed For Whom the Bell Tolls, while staying in suite 206 of the Lodge in the fall of 1939.